Sales & marketing

Ability to showcase your product’s digital twin in a realistic virtual setting allows you to introduce it to the potential buyer already during the development process. The end customer can test how the control system looks and feels, as well as experience the machine in action – anywhere, anytime.


Showcase the whole product range

Change machine specifications on the fly and allow flexible customization to meet your customers’ needs

Test different components right on the digital twin itself

No limits on the number of variations, include as many as you like


Involve the customer earlier on in the process

Quickly react to new customer requirements

Enable co-creation of the products with high level of customizability

Increase customer satisfaction by tending to their needs

Mevea Seminar 2017

Start selling your product before it exists

Utilize the digital twin in selling the product even if it is not in the markets yet

Let your potential customers experience the benefits of your product virtually, anywhere

VTT Technical Research Centre of Finland

10-20% development lead time decrease.

Virtual prototyping has typically decreased our end customer development lead time by 10–20%.

Kalle Määttä

Senior Scientist, Lifetime Management, Industrial IoT

VTT Technical Research Centre of Finland

Kalle Määttä
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